@mattround if bass is your thing, try Anker. ANC isn't amazing (eg typing produces more noise echo than it removes) but walking around outdoors or driving is okay. sealed-test fit thing is actually quite useful once.
customised sound profiles are nothing but a gimmick, however.
also, very cheap vs apple/samsung offerings
@mattround I know there are non-sealed ones but I have weird ears so that's my experience level :)
these are my first in-ear ANC headphones, usually get a decent level of passive via the rubbery bits
@evilstevie Yeah there are definitely solid cheaper options, I don't get along with sealed ones though & Apple's integration does mean they'll usually pair with whatever device I'm using without faff